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Economy

Offer Cadence

Frequency, timing, and targeting of offers relative to player progression and events.

EconomyD09

Impact

Supporting

in Opportunity Index

Economy category

The earn/spend balance determines when players feel the need to spend. A poorly calibrated economy either eliminates purchase triggers or drives churn through frustration. Economy fixes are slow and high-risk: early gaps are expensive.

Gap Signal

What it looks like when this is broken.

Your offer rotation runs on a fixed schedule regardless of player behavior, or the same SKUs have been in the store for three months. Players have learned to ignore the store.

Revenue Mechanism

Why this dimension moves revenue.

Time-limited offers generate urgency that permanent SKUs cannot. The frequency, targeting, and duration of offers relative to player progression determines how often purchase intent is activated. Poorly cadenced offers either train dismissal or miss the window entirely.

Start here

See where your game scores on Offer Cadence.

30 minutes. We run your game through the 14-dimension scorecard live and give you your top revenue gaps before the call ends. No prep, no commitment.

Schedule a Free Teardown

Free · 30 minutes · Revenue gaps identified on the first call.

◆ The Teardown

  • Score your key revenue dimensions live on the call
  • Identify the highest-impact experiment for your store
  • Walk away with a clear priority #1 before the call ends

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